Employees are not only looking for digital solutions to help them work successfully from home, but also to help them heal from home.
Throughout the pandemic, consumers have learned to prioritize their mental health and wellness, all from the comfort of their own home. In 2021, 24.5% of insurance claims submitted were for digital health and wellness benefits and apps, according to tech firm RH Compt, which reviewed more than 100,000 claims. This commitment to self-care is on track to keep pace through 2022.
“The pandemic has spurred increased attention to the current mental health crisis, with demand for health and fitness apps increasing 25% compared to 2019,” says Lexi Sydow, Chief Information Officer, Digital Information Platform data.ai. “As employees return to the office, mobile allows consumers to practice meditation wherever they are.”
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In the United States, the three most used mental health apps throughout the pandemic were Calm, Headspace and Reflectly, according to data.ai. Together, the three apps reached 12.53 million downloads on iOS and Google Play in the first six months of 2020 alone.
Different generations were looking for different kinds of support and results, the data found. Gen Z more frequently downloaded apps suitable for journaling or thinking, while Millennials preferred solutions that took a more hands-on approach, such as breathing exercises and apps for nurturing relationships. Baby boomers, on the other hand, have prioritized apps focused on relaxation and sleep.
Below, data.ai ranked first health and wellness apps by the number of downloads in the United States. See if your favorite is on the list: