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Since 2011, Noom has made a name for itself as a weight loss app. This week, with the introduction of a new feature called Noom Mood, it expands to mental wellness. If you’ve tried the aforementioned weight loss program before, you’ll get a good idea of ​​what to expect from Noom Mood.
As you embark on the four-month program, each day the app will feature articles and activities focused on teaching skills you can use to manage and regulate the stress and emotions in your life. Along the way, you’ll be asked to record your mood, and if you ever need additional help, the program includes access to a personal trainer.
It’s no surprise that Noom is expanding beyond weight loss. He’s always had a mindfulness streak, and it must be said that there is a lot of money to be made in the area of ​​health and wellness. During the pandemic, a company like Headspace has grown from a relatively obscure startup to one that now has a $ 3 billion valuation and partnerships with companies like Netflix and Waze.
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