Tiffany Haddish Joins VR Fitness Supernatural App as Guest Coach – The Hollywood Reporter


Are you ready to sweat it out with Tiffany Haddish?

The actress, comedian and VR fitness enthusiast has been chosen as a guest coach for Supernatural, a subscription VR fitness app for Meta Quest (formerly known as Oculus Quest). Starting January 1, 2022, Haddish will lead users through four virtual workouts – boxing, cardio, body stretching, and meditation – with backgrounds filmed in Spain, Portugal, Maldives, China, Bolivia and Mongolia.

“I became addicted to Supernatural last year. I have never felt so powerful or enjoyed working out so much. I can travel the world from my living room, move to the music I love and feel myself like a superhero every day, “Haddish said in a statement.” My mission in life is to spread joy and empower people, and as a supernatural guest coach, I can spread this goodness to in a way that also makes people sweat and smile while doing a great workout. “

Financial terms of the partnership were not disclosed, but Haddish is the first guest celebrity coach for Supernatural, which was launched in April 2020 by the AR company and VR Within. (Meta, formerly Facebook, bought Within in late October, although Information reported last week that the Federal Trade Commission has opened an investigation into the acquisition of more than $ 400 million.)

Haddish has been a vocal Supernatural fan since receiving the Quest headset, preloaded with the app, last year. In April, the actress shared on Instagram her disappointment at not being able to do her supernatural workouts after the strap of her Quest helmet broke. The next day, Supernatural sent him a new device and then contacted Haddish to ask him to have him as a guest trainer.

Tiffany Haddish will lead a workout series for Supernatural, a subscription-based VR fitness app.
Courtesy of Supernatural

“She instantly became, as if by magic, a genuine fan of the brand and the product. And we were really blown away how beautifully she spoke about her experience working with us, ”said Jonny Ahdout, Product Marketing and Community Manager at Supernatural. The Hollywood reporter. “We’re looking for someone who loves and uses the product in a genuine way, is making all these amazing changes and being such a force for good in their own right and breaking down barriers in their own life. “

“For me,” Ahdout continues, “there is no better definition of someone you would want to train on the fitness journey. It has become obvious to invite him to be a coach. guest. “

Haddish worked with the choreographers, coaches and the content curation team at Supernatural to develop the series and plan the soundtracks for each workout (Supernatural, led by CEO and former music video director Chris Milk, signed a agreement with Universal Music Publishing Group earlier this year to add thousands of hit songs to the app). Supernatural users will be able to see or hear Haddish training with them as they smash virtual targets, crouch to avoid imaginary obstacles, and more, all from their living room.

Supernatural subscriptions cost $ 18.99 per month or $ 179 per year. Watch the teaser below.


About Shirley A. Tamayo

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